A comprehensive work was done, including product mix analysis and commercial layout. Communication and adaptation of brand image to the different locations. The new brand image was developed and projected in the branch of Argentina, which was taken as a model for the adaptation of the existing branches. Retail architecture project with applied engineering (structure, sanitary, thermodynamic). In-store & out-store signage, equipment development and interiors design. Store, customer service and staff image handbooks.
Total area per average store: 1.200m2 approximately.